Minecraft Story Mode


Total Impressions: 36,640,925
Total media Impressions for the Minecraft Story Mode morning television campaign

Markets Reached: 553 (4 Syndicators, 36 Local Markets, 5 Bonus Markets)
RLTV (177 markets)
OK! TV (107 markets)
Daytime (43 markets)
Dish Nation (185 markets)
36 local markets
5 bonus markets

Stations Reached: 895
RLTV (492 stations)
OK! TV (113 station)
Daytime (51 station)
Dish Nation (198 stations)
36 local stations
5 bonus stations

Number of On-Air Mentions: 1,993
Total number of on-air mentions

Total Estimated Viewers: 2,479,540
Total estimated viewers of the Minecraft Story Mode nationwide morning television promotional campaign